Car Finance Sales Are Increasing Thanks To Excellent Customer Service In UK

In October, car finance sales for new private vehicles increased by six percent year-over-year, according to the Finance and Leasing Association (FLA). Financing increased by ten percent during the past three months, compared to 2010. Providers of financing are navigating this difficult economy by offering affordable options like personal contract purchase pcp.

The Specialist Automotive Finance (SAF) program is helping dealers to improve the quality of information provided regarding car loans and other financing options. Since its launch in 2007, more than 25,000 people from over 1,000 businesses have taken the online SAF Competence Test.

This annual free test is designed to improve industry standards and dealer staff knowledge regarding vehicle finance. Those who pass the test are given a Certificate of SAF Competence and considered SAF Experts.

More than 1,500 dealerships have earned SAF Approved status, which occurs when all customer service employees pass the SAF Competence Test. Included in this list are 24 of the top 30 dealer groups in the UK. Thus far in 2011, approximately one-half of new autos have been sold by an SAF Approved dealership.

Knowledgeable dealer employees are providing car buyers with the information they need to purchase and finance a new vehicle.

FLA Head of Motor Finance Paul Harrison commented on the ability of vehicle finance sales to remain strong despite tough economic conditions. He attributes it to excellent customer services and good forecourt deals. Dealer customer service employees are using their increased knowledge of financing to help car buyers identify the best option.

The FLA hopes that the SAF will continue to increase customer confidence in car finance. Car buyers should view dealers as knowledge sources rather than places filled with pushy salespeople. With vehicles becoming larger investments every year, it is important for consumers to feel comfortable before committing their money to a purchase.